top of page

Oatly

Sometimes a mid-life crisis isn't solved by an exotic car, but a simple routine switch-up.

break room overhaul

oatly_break_room.png

Print

OatlyNewspaper (1).png

Social

Screen Shot 2021-03-22 at 6_29_36 PM.png

Out of home

oatly_midlife_milk_crisis_billboard_1 copy.png

Microsite

Consisting of a generator, users will click the button to generate an example of being stuck in a routine. If they relate, they can share to social media.

​

Users can also explore the site to find more suggestions and ways to spice up their routine.

oatly_micro_main_mock.png
oatly_micro_generator_mock.png

User generated content

Twitter Post Mockup 2020 (1).png
Facebook Mobile Post Mockup (1).png

Copywriting: Me & Matt Bottiglieri

Art Direction: Me & Matt Bottiglieri​

Other work

bottom of page